Webinar Date: August 25, 2 PM ET Learn what it takes to use email as an effective conversion tool in today’s digital age. Email marketing is not dead, it has EVOLVED. It’s time we all evolve along with it so that we are giving our audience the best experience possible. What You’ll Learn During the webinar you’ll gain insight into how and why you need to be capturing leads as they visit your website. Learn more about how to think strategically, the four pillars of customer experience automation, and how to go beyond email marketing automation to learn to have real conversations. We’ll also touch on why your welcome series is THE most important email sequence you can send. You’ll learn more about why people unsubscribe and how you can make sure your emails are more relevant to individual users to increase engagement and conversions and build better relationships.