Your Website is Your Best Marketing Tool The are millions of internet users across the country and all over the world. Think of the possibilities! Of all those people, surely some of them need what you have to offer. On the other hand, there are most likely many other businesses who do what you do. To …
7 Reasons You Should Use Video Marketing
The whole point of having a business website is to attract customers. You want people to know what you do, what you offer, and how you can help them. One of the best ways to do that is through video marketing. A short video demonstrating a new product, talking about a service, or alerting customers …
How to Increase Website Traffic
You’ve taken the time to grow your business. You’ve invested in your website and developed marketing campaigns. But for some reason, you still aren’t getting the website traffic you had hoped for, and it can be hard work figuring out where to begin to start moving in the right direction. In this post, we’ll share several …
How to Write Compelling Email Subject Lines
Email marketing is a great way to drive website traffic and keep your customers up to date. A carefully crafted email marketing strategy helps provide users with useful information that they can click through to land on different pages of your website such as a blog post. This is why it is imperative to put …
Understanding the Value of Thank You Pages
Website thank you pages enable you to track conversions, offer additional products and services, and apply tags for site retargeting. They are an ideal way to not only thank the customer but to approach them in a positive manner with a follow-up offer. For example, saying “Thank you for downloading our pdf! Did you know …
What is a Landing Page and How to Use Them
What is a Landing Page? You’ve probably heard of landing pages before if you working on lead generation or increasing traffic to your website. Do you know exactly what it is or why you should have one (or even several) on your site? Many business owners think that the homepage is the be-all and end-all …
Increase Email Open Rates
Email marketing is an important aspect of growing your business. However, most people’s inboxes are so stuffed every day that the delete button seems to get more of a workout than any other key on the computer. The trick to making sure your email isn’t a victim of the dreaded delete button is to make …
Use Affiliate Marketing to Boost Your Income
How Does Affiliate Marketing Work? If you are looking for a way to make money online in addition to/instead of selling your own products or services, then affiliate marketing may be the way to go. The way affiliate marketing works is, when someone clicks an affiliate link on your site and then makes a purchase, …
Use Social Media to Drive Traffic to Your Website
You have a business, which has a website. Now you need to get people there, so they will see your products and become customers. But how? One way that we’ll discuss today, is to use social media to drive traffic to your website. What can social media do for my website? Having a strong social …
SEO Best Practices for Your Website
In this post, we’ll review SEO best practices for your website—everything from focus keywords, SEO titles, meta descriptions, alt text, categories, headings, internal linking, external linking, and avoiding/fixing broken links—so you can make sure you are keeping Google, and most importantly, your users, happy. All SEO settings for the pages and posts on BizBudding are …