In this post, we’ll review SEO best practices for your website—everything from focus keywords, SEO titles, meta descriptions, alt text, categories, headings, internal linking, external linking, and avoiding/fixing broken links—so you can make sure you are keeping Google, and most importantly, your users, happy. All SEO settings for the pages and posts on BizBudding are …
Top 5 Website Mistakes to Avoid
A Website is Important, but It Doesn’t Stop There. You can’t possibly survive in business today without a website. Every business worth its salt has one, and nearly every potential customer uses the web to search for things they want, from restaurants to doctors to plumbing products, and everything in between. You MUST have an …
Five Ways to Turn Your Site Into a Selling Machine
The whole purpose of a website is to help you get sales for your business. You want to attract customers and get them interested in buying your products or services. You also want to stand out from your competitors by offering your customers not only the best products or services, but the most value and …
Keep Visitors Coming Back
Add Fresh Content to Your Website to Keep Visitors Coming Back Your company has a website, complete with attention-grabbing copy that contains just the right amount of keywords, professional photography, a good linking strategy, and a contact form so that people can easily reach out to you. You think you’re all set, right? Not so …
Three Items to Check When Reviewing Your Website
If you evaluate your website based strictly on design, it might appear just fine or even top-notch. While the design and layout of a site are essential, there are many more factors that contribute to your site than visual factors alone. Review the following three items that you should always check when reviewing your website …
Best Practices for Plain Text Emails + Why They’re Important
Recently we’ve been working with some large email campaigns within our marketing automation group, and have been examining the factors required to increase email deliverability rates. One factor to help increase email deliverability is to create a plain text version of your HTML-based email. While they may not be nearly as attractive as HTML-based emails, …
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Should I Combine My Websites?
We at BizBudding have had quite a few discussions about brand strategy, website domains, and SEO—directly resulting from customers who asked: “Should I combine websites?” There are plenty of business owners who think having multiple domains makes it easier for them to brand different components of their business. In some ways, it may. Truth is, …